INTERNET, FINALLY IT'S FREE
Free Internet, Not a Daydream if You Are in Qatar
By
Atique Naqvi | Dubai, UAE | Uploaded on the blog
recently**
Mobile broadband customers in Qatar are in for a free ride. Telecom company Ooredoo says it made its 4G network permanently free for its customers. Other operators in the GCC region might follow suit and make Internet free on all hand-held devices.
A few months back telecom industry analysts said that most of the growth for telcos was coming from data usage, as the conventional voice telephony has slowed down in mature markets and in markets with high penetration, such as the UAE and Qatar.
However, if the Internet is free, what will be the source of income and growth for telcos? The CEOs of telecom companies in the region are not worried as they have other means to keep their organizations profitable. Ooredoo’s CEO, Nasser Marafih, says telecom firms need to be on their toes, because constant innovation and value-added services will bring in profits. He stresses that brand loyalty is more important and that can be achieved by bringing customers closer to the company, with measures such as inexpensive or free Internet on hand-held devices.
Ooredoo Qatar’s COO Waleed Al-Sayed said the 4G Key, which usually costs Ooredoo customers QAR60 ($16.4) per month for Shahry and QAR15 per week for Hala, would be free for all Shahry pack customers and Hala Mobile Internet or Broadband Pack customers, as part of Ooredoo’s 2014 ‘Year of Digital’ campaign.
Customers have rapidly adopted 4G, as the network provides connection speeds that are three to six times faster than the existing 3G network.
On 4G, customers can enjoy the smoothest Internet browsing experience – easily transfer big files, stream HD video from Ooredoo’s Mozaic GO app, and quickly update social media.
The ‘Year of Digital’ campaign will also include a push toward a more independent and self-sufficient customer service, including updates to the Ooredoo app, self-service machines and social media.
Ooredoo’s Mobile Money service will also see improvements, as the company invests in ensuring the benefits of Mobile Money – including low rate international money transfers and the ability to pay staff directly – are as accessible as they can be.
By
Atique Naqvi | Dubai, UAE | Uploaded on the blog
recently**
 |
| Telecom firms need to look at other sources of revenues |
A few months back telecom industry analysts said that most of the growth for telcos was coming from data usage, as the conventional voice telephony has slowed down in mature markets and in markets with high penetration, such as the UAE and Qatar.
However, if the Internet is free, what will be the source of income and growth for telcos? The CEOs of telecom companies in the region are not worried as they have other means to keep their organizations profitable. Ooredoo’s CEO, Nasser Marafih, says telecom firms need to be on their toes, because constant innovation and value-added services will bring in profits. He stresses that brand loyalty is more important and that can be achieved by bringing customers closer to the company, with measures such as inexpensive or free Internet on hand-held devices.
Ooredoo Qatar’s COO Waleed Al-Sayed said the 4G Key, which usually costs Ooredoo customers QAR60 ($16.4) per month for Shahry and QAR15 per week for Hala, would be free for all Shahry pack customers and Hala Mobile Internet or Broadband Pack customers, as part of Ooredoo’s 2014 ‘Year of Digital’ campaign.
Customers have rapidly adopted 4G, as the network provides connection speeds that are three to six times faster than the existing 3G network.
On 4G, customers can enjoy the smoothest Internet browsing experience – easily transfer big files, stream HD video from Ooredoo’s Mozaic GO app, and quickly update social media.
The ‘Year of Digital’ campaign will also include a push toward a more independent and self-sufficient customer service, including updates to the Ooredoo app, self-service machines and social media.
Ooredoo’s Mobile Money service will also see improvements, as the company invests in ensuring the benefits of Mobile Money – including low rate international money transfers and the ability to pay staff directly – are as accessible as they can be.
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